I provide copywriting, content marketing, and ghost writing including blog posts, website copy, and product descriptions for outdoor brands looking to improve their online presence. My services can be all-inclusive from keyword research to writing to online production and SEO. I also offer all these services à la carte too.
If you want to connect with climbers, hikers, backpackers, cyclists, or other outdoor-lovers, book a free 15 minute discovery call with me.
Blog Posts | Website Copywriting
Blog Posts
Run the Alps Blog Posts
I write blog posts about trail running based on personal experience, interviews, and market research for Run the Alps, a trail running guiding company in the Alps. Published blog posts have generated reader engagement with Run the Alps’ audience.
ACTIVE.com Climbing Gear Roundups
I write in-depth and well-researched long-form articles (3,000+ words) with an SEO-mindset about rock climbing gear for Active.com. I also direct and offer guidance on valuable climbing topics based on industry knowledge and keyword search volume.
I interviewed one of Broadmoor’s falconers and wrote a blog post about falconry for Broadmoor Outfitters.
Rex Specs Blog Posts
I worked with the marketing team at Rex Specs to produce blog posts that relate to outdoorsy dog owners and promote Rex Specs’ products. One blog post about dogs and fireworks created a large increase in sales directly after posting and in less than 2 months, started bringing in regular organic search traffic.
Shelter Logic Blog Posts
I contributed to Shelter Logic’s blog.
Aspiring Safety New Zealand Blog Posts
I proposed topics and produced several blog posts for Aspiring Safety’s website about rock climbing, travel, and the Olympics.
SEO-Friendly Website Copywriting
Explorer Chick SEO Category Page Copywriting
I work with the women’s travel group Explorer Chick as a full-scale SEO manager. I manage and upload all blog posts, track organic search growth, and update current pages with new SEO-focused content that matches the Explorer Chick voice. According to ahrefs, the page below saw a 200% increase in keywords ranking in the first 3 slots on Google in the first month after I updated the page with new content.
Lance Whitner Views From My Bike Exhibition
I provided short copy to introduce and describe a solo exhibition by painter, Lance Whitner.
Adaptive Climbing Group Copywriting and Web Design
I updated Adaptive Climbing Group’s Wix website home page in 2020, writing new copy on the homepage.